Brand Asset and License Management System

This solution was commissioned by Magnet Harlequin to help their client manage their various brands, licensing agreements and marketing materials internationally.

Featuring excellent search functionality which allows Fremantle Media great transparency and search capabilities, BAM allows FremantleMedia to track the

process of reaching a final licensing agreement for merchandising of their brands, world-wide. Digital marketing assets, such as logos, for each brand are stored and distributed internationally via the system.

Their licensees also upload concept art for their proposed merchandise as part of the license agreement approval process.

Arc was responsible for technical architecture, data migration and development management on this project.